In sharp contrast to how busy yesterday was, today was super chill. We didn't leave the house and just spent time with the boys, ordered out, and had an in-person family book club meeting for a change. That last sentence is pretty much the summary of the day.
Last night, I stayed up a bit to process the first 16 videos of the 39 videos I took during O Bar's 20th anniversary concert. It takes a bit longer to process event videos like this since they tend to feature new songs or unfamiliar celebrity guests. I already felt like I was rushing things by avoiding more detailed song breakdowns for the different medley numbers, but I still have quite a way to go.
In my digital marketing life, we already tell clients that engagement is not a proxy for sales and follower counts are just vanity numbers. It's an important reminder since we often get distracted by likes and reactions as an indicator of some sort of value for anything we post on social media.
Despite knowing this, I still get a little angsty when I see that my O Bar-related updates get little to no engagement at all - even from the O Bar performers I literally tag in the posts. To be fair, everyone lives busy lives, and it's not like they're online as much as I am. Everyone has a different relationship with social media and all that. But yeah, sometimes I wonder if my efforts are worth it or if they truly appreciate it. But yeah, I get better reminders of how they feel when we chat there and there or at the bar itself. Then I get to dismiss the crazy voices nudging me in a darker direction.
Taking fewer O Bar videos feels practically unthinkable at this point. I know it makes me a terrible friend to be with at the bar since you really can't talk to me during the show, and I'm constantly worrying about having a good shot or even just keeping track of where the number is going to start (like the VIP areas instead of the main stage). I abuse my phone by putting it through regular recharge and discharge cycles even within a single night, and I'm constantly juggling maintaining enough available memory on my phone before the next time we go out. Even without significant editing or post-processing, it still takes me hours to process all the videos from each night, including creating thumbnails, writing the YouTube descriptions, and sharing the published videos across my social media platforms.
This is a LOT of work for a passion project with barely enough monetary returns to pay for the additional data storage I need to cover all my photo and video backups. But I don't do this for money - I do it for O Bar, and so the performers can see what amazing things they bring to life onstage. The videos may not get an immediate response from the queens when I publish them online, but I know sooner or later they'll find the time to watch them, or they'll need it for a submission for a gig, audition, or even news feature here and there. Knowing that helps to keep me going.
Now back to my video queue.
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